Learn how to utilize the Import Wizard to customize and optimize your items during the import process. By adjusting your settings before publishing, you ensure your storefront remains
polished, margins stay protected, and you completely avoid importing unmanaged, unoptimized product listings into your store.
What You Can Customize
The Import Wizard gives you granular control over four core areas of your inventory before it goes live on your WooCommerce or Shopify storefront:
💰 1. Pricing Rules & Markups
Instead of manually editing individual retail prices later, you can establish automated global pricing configurations to protect your profit margins:
- Add a Markup: Apply a percentage-based (%) markup rule to the original supplier or marketplace cost instantly upon import.
- Apply a Discount: Configure automatic percentage deductions to reduce the baseline cost of your imported supplier products when running promotions or special campaigns.
📦 2. Stock & Inventory Settings
You can customize exactly how stock volume is allocated to your catalog or choose to rely entirely on the real-time supplier feed:
- Bulk Stock Updates: Modify inventory quantities in bulk for a clean catalog launch before the items hit your storefront.
- Simple vs. Variable Items: You can edit stock levels for both simple and variable products.
⚠️ Note on Variants: When bulk editing the stock levels of a variable product, your chosen inventory count applies uniformly to all individual variants belonging to that item.
🔍 3. SEO-Ready Configurations
Skip the tedious bottleneck of manually editing search meta-information for hundreds of new additions—a process that easily consumes hours of manual admin work.
- Search Engine Optimization: Toggle SEO-Ready Imports on to automatically pull in fully optimized product titles, descriptions, and metadata tailored for search engines.
- Future Proof: If you need to add custom copy or tweak keywords down the line, you retain full flexibility to make manual SEO edits later.
🚀 4. Publish Status
Control precisely when your items become visible to your online customers:
- Import as Draft: Ideal if you intend to write custom copy, arrange images, or perform additional internal reviews before making products visible.
- Import as Live/Published: Instantly pushes fully automated, synced, and optimized products directly to your storefront, making them ready to sell immediately.
Post-Import Management
Your control doesn't end once the Import Wizard finishes its run. You can monitor and adjust your catalog at any time through your dashboard:
- The Imported Products Directory: Use the centralized Imported Products dashboard to review your active catalog at a glance.
- Real-Time Insight Comparison: View your live supplier stock levels side-by-side with your store inventory in real time. This transparency ensures you make highly informed choices when modifying your pricing or stock levels via backend bulk edits.