Privacy Policy

At Importify, we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, and safeguard your data when you use our e-commerce automation services for Shopify and WooCommerce.

1. Introduction

Importify provides e-commerce automation services that help suppliers and merchants sync products, manage inventory in real time, and automate product imports for Shopify and WooCommerce. This Privacy Policy applies to all users of our services, including suppliers, merchants, and visitors to our website. By using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect only the information necessary to provide and improve our services. Depending on how you use Importify, this may include:

• Account information such as name, email address, and login credentials
• Store connection data from Shopify, WooCommerce, or connected APIs
• Product-related data provided by Suppliers
• Usage data such as system activity, logs, and performance metrics

3. How We Use Information

We use collected data strictly to operate and maintain our services, including:

• Synchronizing product data between suppliers and merchants
• Providing marketplace product discovery
• Providing free image CDN for WordPress users, we securely host and deliver images
• Maintaining system reliability and performance
• Improving features and user experience
• Providing customer support

4. Product Data Handling

Product data synchronized through Importify remains owned and controlled by the Supplier. We process this data solely to enable synchronization, importing, and marketplace visibility as directed by the Supplier.

5. Data Sharing

We do not sell or rent personal or product data. Information is only shared:

• Between Suppliers and Merchants when products are imported
• If required by law or legal obligation
• Synced products remain your property and are not shared. Importify does not allow third party access to your product data.
• Your products may be reviewed by Importify for quality assurance and compliance purposes on the Marketplace.

6. Data Retention

We retain personal and product information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.

When a Supplier disconnects their store or removes products from our platform, synchronization ceases immediately and the related data is no longer actively processed or updated. However, we may retain certain information as necessary to comply with our legal obligations, resolve disputes, enforce our agreements, or for legitimate business purposes such as fraud prevention and system security. Upon the expiration of any applicable retention period, your data will be securely deleted or anonymized so that it can no longer be associated with you or your account.

7. Security

We implement and maintain industry-standard technical and organizational safeguards to protect your data from unauthorized access, alteration, disclosure, accidental loss, or destruction. These measures include, but are not limited to, encrypted data transmission using secure socket layer technology (SSL), regularly monitored firewalls, access controls, and secure data storage protocols.

Our systems are routinely audited and tested for vulnerabilities to ensure the highest level of protection for your information. While we take reasonable and comprehensive steps to secure your data, it is important to note that no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to protect your personal information using commercially acceptable means, we cannot guarantee absolute security. We encourage you to also take precautions to protect your personal data when online, including using strong passwords and maintaining the confidentiality of your account credentials.

8. Your Rights

Depending on your jurisdiction and applicable data protection laws, you may have specific rights regarding your personal data. These rights may include the right to access, correct, or update your personal information; the right to request deletion or restriction of processing; the right to data portability; and the right to object to certain processing activities.

If you are located in the European Economic Area (EEA), you also have the right to lodge a complaint with your local data protection supervisory authority. To exercise any of these rights, please submit a verifiable request to us using the contact information provided in Section 12 below. We will respond to your request in accordance with applicable data protection laws and without undue delay. Please note that we may need to verify your identity, such as basic email verification before processing certain requests to ensure the security and privacy of your information.

9. Third-Party Services

Importify integrates with various third-party platforms and services to provide you with seamless e-commerce automation, including Shopify, WooCommerce, and other e-commerce platforms. When you connect your store or utilize these integrations, certain information may be shared between Importify and these third-party platforms to enable core functionality such as product synchronization, product management, and inventory updates.

Please be aware that your use of these third-party platforms is governed by their respective privacy policies, terms of service, and data handling practices, which we encourage you to review carefully. Importify does not control these third-party services and is not responsible for their privacy practices or the content of their privacy policies. Any information you provide directly to these third parties or that is collected by them through your use of their services is subject to their terms and conditions.

10. Cookies and Analytics

We use cookies, pixels, and similar tracking technologies to enhance your experience on our website, maintain session persistence, remember your preferences, and understand how users interact with our platform. These technologies help us analyze platform performance, identify usage patterns, diagnose technical issues, and improve overall usability and reliability. The information collected through these technologies may include your IP address, browser type, operating system, referring URLs, pages viewed, and the dates and times of your visits.

We may also use third-party analytics services, such as Google Analytics, to help us understand how visitors engage with our website. You have the ability to control the use of cookies through your browser settings; however, please note that disabling certain cookies may impact your ability to access or use specific features of our website. By continuing to use our website without adjusting your browser settings, you consent to our use of cookies as described in this policy.

11. Policy Updates

We reserve the right to update or modify this Privacy Policy periodically to reflect changes in our services, technology, business practices, or applicable legal and regulatory requirements. When we make material changes to this policy, we will post the updated version on this page and revise the "Last updated" date at the top of this document. In some cases, we may provide additional notice of significant changes, such as by sending an email notification to registered users or displaying a prominent notice on our website.

We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting your information and maintaining your privacy. Your continued use of Importify's services following the posting of any changes constitutes your acceptance of such modifications. If you do not agree with any updates to this policy, you have the right to close your account and discontinue use of our services.

12. Contact

If you have any questions, concerns, or requests regarding this Privacy Policy, our data handling practices, or your personal information, we encourage you to reach out to us. Please contact our Privacy Team using the following methods: you may submit an inquiry through our contact form; send an email to help@importify.co.za.

We are committed to addressing your inquiries promptly and thoroughly, and we will respond to all legitimate requests within the timeframe required by applicable data protection laws. To help us process your request efficiently, please provide detailed information about your question or concern, including any relevant account details or specific data elements at issue.